Retail services
Ecmoho all retail channels system should be established in order to continue to expand the breadth and depth of channel through online and offline, domestic + cross-border full channel full access to the services will include the brand in China of strategic planning, store and channel operations management, content production, consumer life cycle health management, policies and regulations support and so on, all-round one-stop service, The full power brand has achieved rapid business growth in China. At the same time, the company is also actively expanding offline business, focusing on China's third - and fourth-tier cities have not been satisfied with the big health consumer demand.
Service content
Strategic planning
- Industry analysis
- Market insight
- China business planning
- Overall operation planning
Omni-channel empowerment
- Store operation
- Domestic and cross-border distribution
- business
- Online and offline full access
- New social channels of interest in
- e-commerce
Refined operation management
- Product sales strategy
- Refined operation strategy
- Precision advertising marketing strategy
- Integrated data analysis
Professional content production
- Content production team
- Cooperation with health experts
- Output of health information
- Consumer education
User lifecycle management
- Pre sales + after sales service
- Consumer insight data
- Develop health management plan
- Regular customer care and return visit
Policy and regulatory support
- Industry regulation output
- Product policy training
- Advertising audit training
- One stop support for cross-border
- customs clearance
Core advantages
Ability to expand rapidly through omni-channels
Flagship stores, mainstream platforms, distributors, o2o, social e-commerce, etc. full network and omni-channel coverage.Professional operation team in health field
Cross border big trade double five-star service providers, omni-channel customer service experience and accumulated cooperation with more than 200 brands.Service Case
many brands of Nestle from strategy to tactics.
Project background
The parallel distribution market is chaotic, the expansion of
new channels and new channels, the strategic cooperation
needs of cross-border business.
Solution
We work with our customers to sort out the decathlon growth
paths such as strategic growth model, organizational change,
brand strategy, supply chain and R & D, market flow strategy,
channel strategy, SaaS & digitization and explore the driving
force of business growth.
Project results
S. Pellegrino, Wyeth milk powder, Gerber, uncle Tobys and so on;
achieved category leadership in core channels such as Tmall global
and JD.